SoKawaii February 2021 Box Review

Although February’s box was slightly late in arriving due to a delay on one of the items, it was still very much welcomed. Hello and welcome back again everyone, to another SoKawaii Box unboxing. ( Which is still not sponsored !)

February’s theme was all about love and self care, instead of the traditional Valentine’s Day celebrations in Japan where the girls give chocolates to the boys they fancy. We have products from San-X, Pokémon, Sumikkogurashi and Hello Kitty. We have a large plush bag, some hair accessories and a cookie mould. So let’s get started with the usual important bits of info!

SoKawaii is a company based in Japan, home of practically everything kawaii (the Japanese word for cute). They create monthly subscription boxes, jam packed with 100% licensed products from brands such as Hello Kitty, Pokémon, Sanrio, Studio Ghibli and more. The items range from plushies to Gachapon, little figures, stationary, lifestyle, kitchenware and more. The staff at SoKawaii handpicks 5 to 6 cute & useful items exclusive to Japan, pack them up in a very decorative box and send it straight to your doorstep. You can also check out their Instagram for even more info and insights into what is currently trending in Japanese arcades and stores. As well as sneak peeks into what they could be including in next month’s box. They also listen to what you would like to be included in future boxes, by asking across their social media. So make sure to have your opinions heard over on their social media posts.


Our first item this month is a large plush hand bag from San-X. This adorable cream Korilakkuma shoulder bag is super soft, has a rather large inside pocket that will at least fit your phone and purse, as well as actually being a quick pillow if need be. I would have preferred a Rilakkuma bag instead, as this version is sure to get marks on it very quickly if using it out & about. However it is perfect for those that enjoy dressing up as lolithas’ for conventions and such, otherwise it will be nice to display it at home. The only issue is that we have already gotten plenty of bags in various sizes in the last number of months, and it’s becoming a bit repetitive. I for one, which there was an option given to subscribers who may want to option out a bag for a plush or ReMent figure as an alternative.



Our Second item is from Pokémon, with this blush pink Pikachu hair brush from the “Girly Collection”. Now I have REALLY long hair, so I need a good hairbrush to tackle it every day. Now I haven’t started using it yet, but this cute design is well worth adding into my routine. It’s pretty sturdy and is actually much larger than what I was expecting, this could easily have been in and around 12 to 15euro if you were to buy that in the Pokémon store I say. It also never hurts to have a second hairbrush around!



Moving on to our third item, we have a pair of Hello Kitty hair ties. Now these remind me of the bobble hair ties I used to have as a kid, that if you were unlucky, they would whack you in the head when you were putting them on. They felt like you got hit with a rock, and they didn’t just hit you once! Although they were adorable, they were a b**** to get on! Also kind of wondering, what age demographic is SoKawaii aiming for really? As I imagine most of the subscribers have to be between 16 and 30, and even then I doubt many of them will be wearing their hair in pigtails with these hair ties. They are cute all the same, but are definitely aimed at little girls.

Our fourth item is a Sumikko Gurashi headband. Made of towel like material, this is actually going to be pretty handy for people that are doing their skin care routine and wish to keep their bangs off of their face. I imagine it would also be handy to have on right after you have a shower too. This item was available in two designs: Shirokuma or Neko.


Our fifth and final item for this box, is a Gudetama Cookie Mould. This is probably the closest we are going to get this month to an actual Valentines day gift. This baking mould is a two pack cookie cutter featuring the laziest egg mascot of all time – Gudetama. What would have been a nice touch, would have been an actual recipe we could use these for!

So this month’s box has been a bit of a mixed bag really. With yet another large bag to add to the collection, a pair of hair ties that could cause a concussion, and even a pair of cookie moulds that are just going to remind me of breakfast. For those, this months’ box has been a gold mine. For myself, it wasn’t really worth it as the majority of the items are really no use to me in my life. But I am sure to find a good home for them amongst friends and family. Now let’s get on to the all important information, for how YOU can begin your own subscription as well as a special discount code just for you guys.


So here is the price breakdown of the box each month and the savings you can get. At the moment, SoKawaii are shipping their boxes via DHL as Japan Post is still not allowing worldwide postage from Japan. Whether you subscribe month to month, or for their 3, 6 or even 12 month package options – there are savings to be had.

1 Month – $35.00 (€29.00mo roughly)3 Months – $33.50 (€28.00mo roughly)

6 Months – $32.00 (€26.50mo roughly)

12 Months – $31.50 (€26.00mo roughly)

Better yet, here is a 10% discount code that you can use on your first box!

Now if you liked everything you saw in this review of February’s box, rest assured that the items are different every month, for the most part. Each box has 5 to 6 items included and a few of them will be revealed online through SoKawaiis’ social media as the weeks go by. March’s box theme is “Super Kawaii Squad”, which will feature goods from Sanrio, San-X and Sailor Moon, with a few of the products included already announced across their social media.

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