Oni Press Conjures MIDNIGHT Promo Program for SABRINA THE TEENAGE WITCH #1 – Coming to Stores October 7th!Â
As MIDNIGHT prepares to strike, October 7th is shaping up to be one of the year’s biggest release dates… Will your store be ready to summon fans for the return of SABRINA THE TEENAGE WITCH when the time comes?
MIDNIGHT releases, deepened discounts, and the first PYRE SATANIC variant cover are the spells you seek!Â
PORTLAND, OR (August 13, 2026) MIDNIGHT IS COMING TO RIVERDALE! Oni Press – the multiple Eisner and Harvey Award-winning publisher of groundbreaking comics and graphic novels since 1997 – and the world-renowned Archie Comic Publications, Inc. are proud to unveil a brand-new MIDNIGHT release initiative for SABRINA THE TEENAGE WITCH #1, the FIRST ISSUE of the mischievous NEW ONGOING SERIES starring America’s iconic sorceress-in-training from Hugo Award nominee Corinna Bechko (Green Lantern: Earth One) and Eisner Award-nominated artist Kano (Daredevil)!Â
For the first time ever, Oni Press is officially giving retailers the green light for an early, MIDNIGHT release of SABRINA THE TEENAGE WITCH #1 at 12:01 AM on October 7th, 2027 – making the milestone issue available for sale alongside Marvel’s Midnight Fantastic Four #1, Midnight Spider-Man #1, and Midnight X-Men #1.Â
But, abracadabra, that’s not all… In tandem with the early release, Oni is also making a special, open-order variant cover available to participating MIDNIGHT release retailers, who wish to mark the occasion in suitably spooky fashion. Enter: The first Archie Comics PYRE SATANIC variant cover — a new subset of surprise variant covers echoing a unique chapter of Archie Comics history in a playfully subversive way. HECK YEAH!
SATANIC PYRE FOC VARIANT BY CHLOE BRAILSFORD
The SABRINA THE TEENAGE WITCH #1 PYRE SATANIC VARIANT features stunning artwork by cover artist Chloe Brailsford (Lobo, The Deadman) and will be available as an open-order item for all accounts alongside every other SABRINA THE TEENAGE WITCH #1 cover on Final Order Cut-Off (FOC) on August 31st.
Finally, Halloween is coming early because Oni Press is also giving retailers an extra-added treat by matching all of Marvel’s deep discount incentives for the MIDNIGHT program for SABRINA #1!
Who knew that Sabrina could cast such a spell?Â
Stock up and come armed with a new bag of tricks for the fall’s biggest comics release day – and tell them SABRINA THE TEENAGE WITCH sent you!Â
For more updates on Oni Press, visit them on Bluesky, Facebook, and Instagram.
SABRINA THE TEENAGE WITCH #1Â
Writer: Corinna Bechko
Artist: KanoÂ
Cover A: KanoÂ
Cover B: Marguerite Sauvage
Cover C: Naomi Franq
Cover D: Caroline CashÂ
Foil Variant ($8.99): KanoÂ
Foil Variant ($8.99): Caroline Cash
Satanic Pyre FOC Variant: Chloe BrailsfordÂ
Teaser Variant (1:10): KanoÂ
Legacy Variant (1:20): Dan Parent
Variant Cover (1:50): Erica HendersonÂ
Variant Cover (1:100): Mahmud AsrarÂ
B&W Variant (1:250): Kano
$4.99 | 32 pgs. | October 2026Â
About Oni Press
THE LOUDEST THING IN COLOR SINCE ’97. For nearly 30 years, Oni Press has carved a distinctive path as one of the world’s most respected and acclaimed publishers of award-winning comic books and graphic novels, including Bryan Lee O’Malley’s Scott Pilgrim, Maia Kobabe’s Gender Queer, Cullen Bunn & Brian Hurtt’s The Sixth Gun, Brenna Thummler’s Sheets trilogy, Jay Stephens’ Dwellings, Ezra Clayton Daniels’ Upgrade Soul, LySandra Vuong’s Covenant, and many hundreds more. In 2019, Oni Press merged with Lion Forge Comics – the Eisner Award-winning independent comic book publisher founded by Academy Award-winning producer and entrepreneur David Steward II – to create one of the largest, independent libraries of comics content anywhere in media. The Oni-Lion Forge Publishing Group now exists as a publishing subsidiary of Steward’s diversified global media company, Polarity.
The Oni-Lion Forge Publishing Group publishes more than 60 original and licensed graphic novels annually, in addition to an extensive roster of periodical comics for globally recognized properties including Adventure Time, Biker Mice from Mars, Choose Your Own Adventure, Cult of the Lamb, EC Comics, Murder Drones, Rick and Morty, and more.Â
